Video Marketing Specialist
I partnered with the sales team to produce B2B testimonial, remarketing, and client retention video creatives. I wrote, cast, and directed industrial videos for client training products, including on-location production for high profile manufacturing and healthcare clients. I also ordered and maintained all in-house production equipment, as well as managed the company's YouTube channel.
Adding Video To Everything
One of the biggest projects I worked on was producing client testimonials for marketing campaigns, which involved traveling to client sites to film interviews of their employees and b-roll of their facilities. I also produced on-site training videos for big clients, customized b-roll packages, and realistic industrials to bundle with our assessment software.
A company website redesign drove the need for a company intro video. I met with key stakeholders to gather input and collaborated with the Director of Marketing to develop a rough script. Scenes were shot on location in the office and around the city.
Dillon is a very talented and creative multimedia professional. He played an integral part in the strategic and tactical implementation of our video efforts while we were both at Select International. Dillon has the ability to take creative ideas from brainstorming sessions and turn them into polished videos that can be used for a variety of marketing initiatives across multiple channels. From script writing to field production through post production and delivery, Dillon has the ability to take the lead on an entire video project. From client testimonials to product overview videos, Dillon can adapt his skills to accommodate any type of video. I never worried about a project when it was in Dillon's hands and viewed him as a key component to the success of our marketing team.
Head of Americas Marketing at SHL
Our company took a pretty big step in our Marketing endeavors when we hired Dillon. The concept of social media was still fresh to the company, and although Dillon was hired to manage the client testimonials we'd been acquiring, he quickly showed us that his versatility made him so much more of an asset. We quickly expanded to informational videos, vlogs, as well as a number of more exploratory video commercials. Every single finished product was masterfully done, and Dillon's video output was of the best I personally have ever seen in this industry.
HR Director at Core Digital Media