Video Producer & Web Designer
PLS Logistics
Pittsburgh, PA
Oct 2014 - Sep 2015
- Created all videos for B2B inbound marketing campaign as a one-man video team
- Traveled to remote PLS offices around the country to film local recruiting videos
- Ordered and maintained all production equipment, including cameras, lighting, and audio gear
- Tracked website and video performance via HubSpot, Google Analytics, and Wistia
- Promoted to oversee the company's website marketing strategies, SEO tactics, and new front-end design and content overhaul
- Worked closely with CEO, COO, Senior Director of Marketing, and other key stakeholders to ensure consistent brand voice across new website
Featured Work